As the summer months wind down, we’re taking a moment to reflect on an incredibly busy and exciting period here at reflexblue. From immersive launches to high-impact visuals for shows and events, our team has been hard at work across a number of high-profile projects. It’s always rewarding to see ideas come to life, especially when they’re as diverse as the ones we’ve tackled this season. Below are some of the standout projects we delivered over the summer…
CCG Homes – Two New Developments
We had the pleasure of working with CCG Homes to help launch two exciting new developments – The Scholars in Greenock and West Shore on Granton Waterfront. For both projects, we collaborated closely with the team to craft bespoke branding that captured the distinct personality of each development.
Our work extended beyond just creating the logo and brand identity. We handled every detail, from the production of brochures and floorplans to designing assets for social media and online ads. With stunning visuals and cohesive brand messaging, we ensured that both developments hit the market with a strong and memorable presence.
M&D’s Scotland – How to Train Your Velociraptor Show
Summer at M&D’s Scotland is always packed with fun, and this year’s highlight was undoubtedly the How to Train Your Velociraptor show. We were thrilled to be a part of this summer event, crafting posters, social graphics, and eye-catching animations to promote the experience.
The visuals were bold, playful, and packed with prehistoric charm, helping to attract families and fans alike. We loved being a part of something so engaging and fun!
Taylor Wimpey
This summer, we worked with Taylor Wimpey to create a series of new show home videos for both their East and West regions, covering each house type available in their developments. Over the course of two months, our team travelled across the country, visiting multiple locations to capture the essence of these stylish, modern homes. From spacious interiors to thoughtful design details, we focused on highlighting the unique features of each home, ensuring the videos conveyed both practicality and inspiration for potential buyers.
These videos will serve as key marketing tools for Taylor Wimpey, featured across YouTube, online ads, and their in-house media players. It was a pleasure to produce content that will help bring their homes to life for prospective buyers, offering a virtual tour experience that showcases the very best of their developments.
Another key project for Taylor Wimpey was producing Ready to go stock plot videos, where we visited their developments to showcase the beauty and potential of their ready to go homes. These dynamic visuals were key to giving prospective buyers a true feel for the properties.
Glenfarg – TV Commercial
We were thrilled to create a 30 second live action TV commercial for Glenfarg’s exclusive apartment development in Perthshire, aimed at downsizers. Featuring stunning drone footage of the surrounding landscape, the ad highlighted the luxurious lifestyle these apartments offer. It aired on the STV network in 2, two-week bursts during June and August, with a third slot booked for September due to its success.
The client has been delighted with the results, as the campaign, as well as a tactical social strategy, generated 3 apartment sales worth £900,000 — an impressive achievement!
New Lanark World Heritage Site – Time Quest Trail
For the New Lanark World Heritage Site, we worked on the Time Quest trail, an interactive, immersive heritage experience that ran over the summer. Our role was to design all the social graphics and printed materials to promote the trail and guide participants through this exciting journey into Scotland’s industrial past.
The visuals needed to balance historical elements with a fresh, engaging approach, ensuring they appealed to both families and history buffs. It was a pleasure to work on a project that blended education with fun and adventure.
Photography
This summer, we were out on the road capturing a range of ad hoc photography projects for our clients.
We had the pleasure of working with The AlonA Hotel, where we conducted a vibrant food and drink photoshoot. The focus was on highlighting their seasonal offerings, with each shot carefully styled to bring out the appeal of their dishes and cocktails.
As the seasons change, we look forward to taking on even more exciting challenges. Thank you to all our clients who trusted us to bring their visions to life this summer. It’s been an amazing few months, and we can’t wait to see what’s in store next!
